How to Dodge Mobile App Design Failure

How to Dodge Mobile App Design Failure

You design crisp, user-friendly apps on a regular basis. But what about when mobile app design is a colossal failure? It may never happen to you as a designer, but it could – and we know you want to avoid the situation at all costs.
How can you best dodge mobile app design failure? Let’s first take a look at the fundamental reasons why mobile app design may break down.

5 Standout Mobile App Development Trends for 2016

5 Standout Mobile App Development Trends for 2016

Mobile apps were one of the hottest technology trends in 2015, and they will only continue to rise in popularity next year – for business, health, fun, education, and everything in between.
As mobile app developers, we are more than excited to see how the global mobile app economy will grow in 2016. Here are some of our expectations of the biggest trends in the new year.

The Consumer Shift to Mobile Apps over Desktop Websites

The Consumer Shift to Mobile Apps over Desktop Websites

Our clients often ask us, “Why should I invest in a mobile app? Why shouldn’t my company just focus on a nice, desktop-friendly website that will engage my audience and fall well within my marketing budget?”

The reality is this – 80 percent of today’s Internet users own a smartphone, and apps account for a whopping 89% of mobile media time. This means that your audience – no matter what industry you are in, or which product or service you sell – is accessing a large portion of their media communication via smartphone or tablet.

This is the first and foremost reason why you should invest in a mobile app, in addition to a home base – providing your users with a multi-screen friendly website that optimizes for desktop, smartphone and tablet.

Is Web Design Dying?

Is Web Design Dying?

This may sound like an outlandish, “sky is falling” type of statement, fabricated to grab headlines, but it’s also a valid debate within the design community. With billions of websites on the Internet as of 2014, it sounds quite farfetched to claim that web design is anything but alive and well.

Which is Better – Mobile App or Website

Which is Better – Mobile App or Website

Are your sales and marketing teams debating about whether an app or a website is a better investment for your business? Perhaps you are considering both to best achieve your business goals?
To the average user, mobile websites and apps look very similar at first glance. Determining which is best suited to your company’s needs, however, depends on a number of factors, including your target audience (or buyer persona), your budget, the intended purpose of the product, and its required features.

Choosing the Mobile App Framework That’s Right for You

Choosing the Mobile App Framework That’s Right for You

Which is the best mobile app framework for you? With an endless array of options out there, you may be debating which one to choose for your mobile app work – or perhaps, because of all the choices, you’ve settled for one that’s less than perfect for your needs. Don’t settle anymore! Read about the 5 well-performing mobile app frameworks below and choose a new way to develop your customer’s apps today.