10 Growth Hacking Techniques That Actually Work

10 Growth Hacking Techniques That Actually Work

A growth hacker is known as someone “whose passion and focus is pushing a metric through a use of a testable and scalable methodology”.
Indeed, today’s digital marketing strategies are increasingly informed by statistics and analytics that can be used to gauge market interest and improve further marketing campaigns. By experimenting with testable ways to understand your audience, retain your audience, and increase sales, you are, in essence, hacking your growth.
The term growth hacking is one of the most widely searched and read about in digital marketing today, but how do you actually apply it to your company? Here are 10 growth hacking techniques you can employ in your online marketing strategy.

8 Reasons Why You Should Consider Launching a Startup

8 Reasons Why You Should Consider Launching a Startup

Are you tired of your 9-5 job, stuck in a rut, and wondering what to do next? Consider launching a startup! You’ll be far from alone—in fact, the IRS reported in May of this year that over 15 million Americans are listed as self-employed—and this number is expected to increase by a million within the next year, too. By 2020, between 40% and half of the US workforce is expected to run their own business. This first reason to build your own startup is almost common sense!

The Pros and Cons of Silicon Valley for Tech Startups

The Pros and Cons of Silicon Valley for Tech Startups

Silicon Valley is home to the largest and most successful technology companies in the United States, including Google, Facebook, Twitter, Apple, and Yahoo. Along with a mild climate and a picturesque locale on the famous San Francisco Bay, Silicon Valley is full to the brim with the best, brightest, and richest people in America’s technology industry.

Is Growth Hacking a Reliable Strategy?

Is Growth Hacking a Reliable Strategy?

If you’re in any way involved with a technology startup, fewer concepts are more polarizing than “growth hacking”.
The term was coined in 2010, but Aaron Ginn most famously defined the growth hacker as “One whose passion and focus is pushing a metric through use of a testable and scalable methodology.”

How to Get over Business Failure

How to Get over Business Failure

It happens every day in America—an entrepreneur decides to close the books on a startup business, feeling devastated and defeated in the fallout. Yes, it’s true that 90% of startups fail. That statistic alone scares many people away from even starting a business—let alone beginning again after their first—or second—or third business idea fails.

10 Best Coffee Shops to Work Remotely in San Diego

10 Best Coffee Shops to Work Remotely in San Diego

Believe it or not, working at home is not always the heavenly dream that many people think it is. Whether it’s the distractions, lack of space, or the inability to get out of bed on time, many of us who work remotely yearn for a comfortable spot outside of the house where we can stay focused and be productive. Let’s also not forget our innate desire to be around other people, because an 8-hour shift at home can certainly get a little too quiet.